Launched in the UK in 1990 the Jasmine Awards are recognised as the most prestigious journalistic awards in the beauty industry. They recognise and reward the talents of journalists & visualisers whose difficult task it is to translate the complex art of perfumery into words and pictures.
A new panel of judges is recruited annually and includes experts from the worlds of journalism, literature, fashion, lifestyle, PR and fragrance consultancy. The panel is chaired by an expert in the fragrance industry.
THE WINNERS OF THE JASMINE AWARDS 2025 ARE…
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New & Visual Media Winners
Instagram - On the Scent Podcast: A Scented Story - Suzy Nightingale & Nicola Bonn
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Short Piece Winner
The Guardian - Smells like teen spirit: first scents young people will love - Sali Hughes
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Literary Piece Winner
The Scented Letter - The Scent of Mummy's Handbag - Jo Fairley
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Special Recognition Winner
Substack - Noted. Aromatic Antics: Scent Matching Rivals Characters (From 80s excess to what they’d wear now...) - Suzy Nightingale
2025 Judges
2025 Sponsors
Title Sponsor
Gold Star Sponsors
The judges are asked to read a large quantity of articles that are solely on the subject of fragrance that are published between 1st January and 31st December each year. They are asked to complete a score sheet for each article and return them to The Fragrance Foundation UK Jasmine Awards Office.
The shortlist of finalists is compiled in private, and nominees are notified if they are a finalist. The winners are announced at The Fragrance Foundation UK Awards.
The Jasmine Awards are supported by the Members of the Fragrance Foundation UK
Discover the 2024 Jasmine Awards Winners…
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LITERARY
Suzy Nightingale, Up in Smoke
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CREATIVITY
Nicola Bonn & Suzy Nightingale, A Scented Story
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PRACTICAL GUIDE
Amanda Carr & Tamara Fulton, Who Am I? New Ways To Make Your Perfume Personal
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SHORT PIECE
Suzy Nightingale, Green with En Vie
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RISING STAR
Alexandra Pauly, Fragrance, Unfiltered: What Shoppers Want Perfume Brands to Know