Dedicated to enhancing the image of the fragrance sector and inspiring the world to discover the artistry of fragrance, The Fragrance Foundation UK provides a central source of educational information, as well as supporting new talent and driving growth. The Fragrance Foundation UK has over 200 member companies, including manufacturers, marketers, media, and retailers.
VISION: To harness the transformational power of fragrance.
MISSION: To drive growth and expand the love of fragrance through education, inspiration, and celebration.
LATEST NEWS:
A YEAR OF PROGRESS AND INFLUENCE
“At this moment of change, the role of The Fragrance Foundation UK as the cultural and institutional voice of our industry has never been more important.
Over the past year, we defined a new three-year strategic plan, its key initiatives and enablers, aligned around a shared ambition to elevate and reinforce our vision as “the voice of scent.”
Elevate your brand credibility within the fragrance sector and position your company as a leading industry champion. Secure a spot in our prestigious awards brochure to maximise your brand's visibility and recognition.
“Often scent memories are connected to childhood. Mine is a memory of cut grass and wet forest after the rain in the countryside where my grandmother lived.”
