International FiFi Awards 2009
The Results - USA
The Downtown Armory was the setting for the 37th annual Fragrance Foundation FiFi Awards where celebrities and fashion designers rubbed elbows with beauty company executives
The lineup included Marc Jacobs(who was inducted into the Fragrance Foundation's Hall of Fame), Queen Latifah, Ernest Borgnine, Dustin Hoffman and Paris Hilton.
Coty led the pack with six awards, while the Estée Lauder Group nabbed four and Arden picked up three.
Here, the complete list of winners:
Fragrance of the Year Womens Luxe:
Harajuku Lovers Fragrances Love, LilAngel, Music, Baby, G Coty Prestige
Fragrance of the Year Mens Luxe:
I Am King Sean John Sean John Fragrances
Fragrance of the Year Womens Popular Appeal:
American Beauty Beloved BeautyBank
Fragrance of the Year Mens Popular Appeal:
McGraw by Tim McGraw Coty Inc.
Fragrance of the Year Unique Boutique:
Tom Ford Private Blend Champaca Absolute Tom Ford Beauty
Fragrance of the Year Womens Nouveau Niche:
Chloé Eau de Parfum Coty Prestige
Fragrance of the Year Mens Nouveau Niche:
Burberry the Beat for Men P&G Prestige Products Inc.
Fragrance of the Year Private Label/Direct Sell:
Victorias Secret Sexy Little Things Noir Eau de Parfum Victorias Secret Beauty
Hall of Fame:
Marc Jacobs
Female Celebrity Fragrance of the Year:
Paris Hilton
Fragrance Hall of Fame:
Tie, Davidoff Cool Water Coty Prestige, and White Diamonds Elizabeth Taylor Elizabeth Arden
Perfume Extraordinaire of the Year:
Mane for à Travers Le Miroir Thierry Mugler, Clarins Fragrance Group (Perfumer: Alexis Dadier, Mane Paris).
Editorial Excellence in Fragrance Coverage:
Womens Scent Feature: Allure for Uncommon Scents
Mens Scent Feature:
Elle for This Years Model: What a Boy Wants
Scent Bite (short feature):
Elle for Advanced Chemistry
Blog:
Bois de Jasmin for Scents of Cities: Kiev
Technological Breakthrough of the Year:
Mane USA for Aquafine
Bath and Body Line of the Year:
Angel Les Parfums Corps by Thierry Mugler, Clarins Fragrance Group
Interior Scent Collection of the Year:
Nest Fragrances Collection Candles Candela Group
Best Packaging of the Year Womens Prestige:
Tie, Harajuku Lovers Fragrances Coty Prestige, and Ma Dame Jean Paul Gaultier, Beauté Prestige International
Best Packaging of the Year Mens Prestige:
R1X Rocawear Elizabeth Arden
Best Packaging of the Year Womens Popular Appeal:
Avon Bond Girl 007 Avon Products Inc.
Best Packaging of the Year Mens Popular Appeal:
McGraw by Tim McGraw Coty Inc.
Best Media Campaign of the Year Womens:
Sensuous The Estée Lauder Cos.
Best Media Campaign of the Year Mens:
Dirty English From Juicy Couture Elizabeth Arden
Retailer of the Year:
QVC and Tova Borgnine
The Results - FRANCE & GERMANY
The Fragrance Foundation's French and German affiliates held their respective fragrance awards ceremonies in Paris and Berlin.
The Fragrance Foundation France and Marie Claire held the Grand Prix du Parfum 2009, France's version of the FiFi Awards Monday evening, May 11. Among the laureates were the Chloé fragrance for best womens scent in selective distribution and womens fragrance bottle.
Paco Rabanne's 1 Million swept the best mens fragrance in selective distribution, best mens scent advertising and best mens fragrance bottle categories. The award for best womens scent advertising wenttoJean Paul Gaultier's Ma Dame.
The prize for best fragrance in limited distribution was given to Giorgio Armani's Collection Onde. Diptyque's Collections Les Hespérides came in first in the category of best fragrance in exclusive distribution, and Loccitane's Notre Flore Jasmin got the gold in the category for the best fragrance sold in a brands own store.
Later in the week, the Duftstars, Germanys Perfume Awards, celebrated the country's favourites at a gala event Friday evening.
The Fragrance Foundation Deutschland asked members of the industry to choose the best new releases and classics and the public also voted for a People's Prize.
Winners in the Exclusive category were Tom Ford White Patchouli, and Marc Jacobs Fig, as well as Bulgari Jasmine Noir and Dior Homme Sport in Prestige. Kate Moss Velvet Hour, which launched in Berlin almost a year ago, took the win for womens Lifestyle fragrance; the mens prize went to Replay for Him by Replay.
Chanel Allure and Jean Paul Gaultier's Le Male both received the Classic Award.
Also each year, an industry talent is singled out for special recognition. This year, fashion designer Christian Audigier was feted for his prowess with the Ed Hardy brand and he received the Duftstar Marketing prize.
In the Peoples Prize Prestige category, the womens winner was Chloé and mens was Emporio Armani Diamonds for Men. In the Peoples Prize Lifestyle category, Bruno Banani Magic Woman took womens honours, while Bruno Banani Magic Man won on the mens side.
Red-carpet guests at the event included model Eva Padberg, designer Jette Joop, and Miss Germany 2009, Doris Schmidts.
